THE WHOLE WORLD LISTENS TO SANREMO.

SPOTIFY’S CREATIVE CONCEPT FOR SANREMO 2022 AIMS TO ESTABLISH THE PLATFORM AS THE GO-TO DESTINATION WHERE THE WHOLE WORLD LISTENS TO THE FESTIVAL OF ITALIAN SONG. THE SANREMO HUB ON SPOTIFY BECOMES A WORLD OF ITS OWN, WITH EVERYTHING INSIDE: PLAYLISTS, TIMELESS HITS, COMPETING SONGS, AND ARTIST PHOTOS. MOST IMPORTANTLY, IT’S THE PERFECT OPPORTUNITY TO LAUNCH SPOTIFY ITALY’S NEW VIDEO PODCASTS.

CREDITS

CLIENT  Spotify Italia
AGENCY  Arkage