To encourage Italians to meet the new Mercedes A class – endowed with artificial intelligence – an unprecedented experience was created: a robot-artist able to realize portraits as a human being. The works, to pick up at Mercedes dealers, became soon a cult object on social media, leading over 25,000 people to the store during open weekends.
Work done
website, UX-UI design
Arkage Agency
2018
Interaction technology
Ultravioletto
